NSØN®
Opinion Research Tabulation and Coding Services
Data
Processing Department
Tabulation
NSØN data processing employees are trained professionals
in market research analysis. They have experience completing complicated
quick turnaround projects. They can meet your strictest guidelines.
Whether
a project requires banners, frequencies, cross tabulations, interim
results or a special request, NSØN will prepare your data
for you when you need it, in the customized format you specify.
Tabulation
Software
NSØN uses both SPSS and WIN Cross tabulation software.
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Dataset
Files
NSØN standard file options include dbf, SPSS Data File,
Excel Data File, Paradox, Quatro Pro, ASCII Fixed Format,
Comma or Tab Delimited Data File. Many other custom datasets
are also available.
Coding
NSØN has an experienced coding team that thoroughly
understands each project we conduct. Our coding team knows
how important it is to meet detailed project requirements.
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Code Keys
Clients can provide the code keys for open-ended questions, or
NSØN will develop them for you. Our experienced staff can
review the project data and produce clear and meaningful categories
for organizing open-ended responses. With client-approved coding
keys, all the open-ended responses will be carefully coded into
the appropriate categories.
Voice
Capture
Voice capture technology provides researchers with a reasonably
priced method of hearing the verbatim answers to open-ended questions.
The complete verbatim responses are digitally recorded in a .WAV
file that can then be transferred to a CD and sent to a client.
NSØN voice-capture technology permits interested researchers to hear exactly how
large numbers of individuals answered specific survey questions.
